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SoCon Announces Public Television Partnership
Courtesy: Southern Conference
Release: 07/11/2011
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The Southern Conference
Courtesy: Southern Conference
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SPARTANBURG, S.C. - The Southern Conference, in conjunction with its marketing partner CSE, announced today (July 11) the league has agreed to a three-year plan with public television systems in Georgia, North Carolina and South Carolina to televise the conference's football package.  The distribution platform will reach nearly 11 million homes through 32 affiliates, making it the largest regional distribution option across both broadcast and cable.  The conference's football package for the 2011 season was also announced as part of the agreement.

"We're genuinely excited by the partnership with Georgia, North Carolina and South Carolina public stations," said Southern Conference Commissioner John Iamarino.  "This is an important step for us. It increases our previous reach by 2 million households, while allowing us to control our rights and our content, and it enables us to use this partnership to promote and publicize not only SoCon football, but other educational activities taking place on our campuses."

This unique partnership provides each of the three state public television networks state-wide distribution of Southern Conference football games in 2011, 2012 and 2013, with coverage from Georgia Public Broadcasting (GPB Media) also covering the Chattanooga, Tenn., market.  The league is exploring additional distribution outlets in Alabama and Tennessee.  The plan calls for an eight-game football package each fall.

"Working with the Southern Conference to broadcast these games is a real coup for viewers of public television and the thousands of alumni who live in Georgia, North Carolina and South Carolina," says Teya Ryan, President and Executive Director of GPB Media.  "There is nothing like football to bring communities together and with our focus on K-12 education and improving high school graduation rates, this partnership is a perfect fit.  It's also very exciting to partner with our fellow public broadcasters as a team and reach out to communities across the region."

The new agreement signals a shift for the conference from previous television agreements.  The league, along with CSE, will now produce each telecast and will also retain the rights.  In addition, the league will have control over pregame, halftime and postgame content while both parties will have an equal share of the sponsor breaks.  Additionally, the Conference, along with the statewide public television networks, will have the ability to simulcast the games on their website.

"Our goal was to find a consistent broadcast schedule for the SoCon Game of the Week," said CSE's Senior Vice President Programming, Media Services, Ned Simon.  "SoCon and public television's high standards bode well for not just the growth of their partnership, but for each organization's individual growth as well."

The 2011 broadcast package begins October 1 when last year's co-champions, Appalachian State and Wofford square off in Spartanburg, S.C.  Each of the eight televised games will also be streamed live and archived through the conference web site, on the individual public television sites. 

"This new partnership opens up a whole new market to the Southern Conference, its member schools and athletics programs," said Richard Johnson, Director of Athletics at Wofford College and President of the league's Athletic Directors.  "It's a great opportunity to be able to partner 12 institutions of higher learning with public television to help each other with viewership.  This new model is something that if successful, will be replicated by other leagues."

The conference office is also working with each of the three state systems to put together a similar distribution network to carry men's and women's regular season basketball games, as well as the Southern Conference Basketball Tournament in March 2012.


2011 Southern Conference Football Telecast Schedule

Date                Teams                                                      Time
Oct. 1              Appalachian State at Wofford                      3:00 p.m.
Oct. 8              Chattanooga at Georgia Southern                3:00 p.m.
Oct. 15            Furman at Georgia Southern                        3:00 p.m.
Oct. 22            Chattanooga at Elon                                   3:00 p.m.
Oct. 29            Georgia Southern at Appalachian State        3:00 p.m.
Nov. 5              Wofford at Western Carolina                       3:00 p.m.
Nov. 12            Samford at The Citadel                               3:00 p.m.
Nov. 19            Appalachian State at Elon                          3:00 p.m.

*ALL TIMES EASTERN

SoCon Sports Network Television Affiliates

Georgia Public Broadcasting

North Carolina (UNC-TV)

South Carolina (SCETV)

Atlanta - WGTV

Asheville - WUNF

Allendale - WEBA

Chatsworth/Dalton - WNGH

Canton/Waynesville - WUNW

Beaufort - WJWJ

Cochran/Macon - WMUM

Chapel Hill/Raleigh/Durham - WUNC

Charleston - WITV

Columbus - WJSP

Charlotte/Concord - WUNG

Columbia - WRLK

Dawson - WACS

Edenton - WUND

Conway/Myrtle Beach - WHMC

Pelham - WABW

Greenville - WUNK

Florence - WJPM

Savannah - WVAN

Jacksonville - WUNM

Greenville - WNTV

Waycross - WXGA

Linville - WUNE

Greenwood - WNEH

Wrens/Augusta - WCES

Lumberton - WUNU

Rock Hill - WNSC

 

Roanoke Rapids - WUNP

Spartanburg - WRET

 

Wilmington - WUNJ

Sumter - WRJA

 

Winston-Salem - WUNL

 
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